New research reveals that our favourite thing about Christmas is the festive atmosphere with 40% of people saying it’s what they love most about the festive season. The research is released as the Fife Gift Card unveils its 'Win Your Dream Christmas competition' with a £1,000 Fife Gift Card as a prize, giving one winner the chance to enjoy their favourite things this Christmas.
According to the research from the Scotland Loves Local Gift Card, our second favourite thing about Christmas is festive events and activities, with 33% of people opting for this. 15% of people said their favourite thing is the presents and for 12%, it’s the Christmas food and drink.
Shop local this festive season
The Fife Gift Card, part of the Scotland Loves Local Gift Card concept, can be spent with over 150 local businesses, including shops, restaurants, attractions, giving people an easy way to support local.
Festive brunches, tasty treats, family lunches and, of course, tucking into Christmas dinner are vital to feeling festive! Macauley’s Fruit and Veg Merchant, an award-winning local greengrocers in in Burntisland, is just one of the outlets supporting the Fife Gift Card. The store offers the finest quality fresh and organic fruits and vegetables, all locally sourced whenever possible.
Business owner Ross Macauley said: “Fife’s Love Local Gift Card is the ideal gift for supporting local businesses, local manufacturers and local producers.
“Macauley’s Fruit and Veg is involved in Love Local because, now, more than ever, it is so important to shop local. We source a wide range of the finest quality fresh fruit and vegetables daily from Scotland’s fruit market, local farms and growers. Love Local is a great initiative and gives people variety of where to shop and how to use their card. Local businesses create diversity and are so good for our local economy and community.”
Cllr. Altany Craik, Spokesperson - Finance, Economy & Strategic Planning, Fife Council, said: “We’re fortunate in Fife to have lots of businesses providing a great range of goods and services to local communities. We’re supporting the 'Win Your Dream Christmas' in Fife, giving someone the opportunity to enjoy the best that Fife has to offer. With a £1,000 Fife Gift Card prize, you could buy unique gifts for family and friends from local businesses, buy your Christmas meat, fruit and veg from local butchers and grocers. Everything you need for a dream Christmas is right here in Fife.”
The 'Win Your Dream Christmas' competition closes 8 December.
The Fife Gift Card is unique to Fife and can only be spent in businesses that have a 'bricks and mortar' presence in Fife - meaning that spending stays in Fife for longer. The campaign is designed to encourage people to think, choose and spend local first.
